San Francisco's pro-billionaire march draws dozens

2026-02-0914:314415techcrunch.com

A march supporting California’s billionaires didn’t exactly draw a huge crowd on Saturday.

A march supporting California’s billionaires didn’t exactly attract a huge crowd on Saturday — the San Francisco Chronicle counted around three dozen attendees, along with another dozen tongue-in-cheek counter-protesters.

To be fair, organizer Derik Kauffman had predicted attendance of only “a few dozen” beforehand. But the incongruous idea of the “March for Billionaires” has provoked an outsized response on social media. And according to Mission Local, journalists nearly outnumbered demonstrators at the event itself, where marchers carried signs with messages like “We ❤️ You Jeffrey Bezos” and “It’s very difficult to write a nuanced argument on a sign.” 

The ostensible reason for the demonstration was to protest the Billionaire Tax Act, a proposed state ballot measure that would require Californians worth more than $1 billion to pay a one-time, 5% tax on their total wealth. If the measure actually passes, Governor Gavin Newsom said he will veto it.

Kauffman, who founded the AI startup RunRL and is not a billionaire himself, told reporters, “California is, I believe, the only state to give health insurance to people who come into the country illegally. I think we probably should not be providing that.” (Fourteen states offer health care to undocumented immigrants.)


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Comments

  • By mekdoonggi 2026-02-0915:196 reply

    I genuinely thought this was ironic. Was it not? I cannot understand why anyone would do this.

    It took millennia of human torment to come to the conclusion that political power should be distributed, because it is a human right. Wealth similarly compels actions, so billionaire-level wealth is inherently unjust.

    We've completely circled back to feudalism, just wrapped in a cardboard box with ad that says 'freedom'. And then you've got doofuses protesting in favor?

    I don't care if there are rich people, but one person controlling the same amount of wealth as hundreds of millions of people is just wrong.

    Edit: millions of people not billions

    • By krunck 2026-02-0916:10

      Yeah, it reads like an Onion headline.

    • By chuckadams 2026-02-0917:00

      A real-world and literal demonstration of Poe's Law.

    • By catigula 2026-02-0917:421 reply

      Apparently an organizer nicknamed "Aella" is wealthy. A lot of very wealthy people (another, nicknamed "Destiny", popular streamer) become ardent "liberals", or mid-level managers of inequality.

      • By Sabinus 2026-02-100:461 reply

        Destiny is happy to increase taxes on the wealthy, and applauds the election of Mamdani despite having doubts about some of his proposed policies. He is opposed to leftist populist policies that are economically distorting and damaging (rent control) or generally unpopular and unreasonable (defund the police).

        • By catigula 2026-02-1214:27

          >He is opposed to leftist populist policies that are economically distorting and damaging (rent control) or generally unpopular and unreasonable (defund the police).

          You realize you merely restated what I said, right?

    • By cosmicgadget 2026-02-102:13

      "A few hours of standing with a sign to maybe get noticed by Elon."

    • By wasmainiac 2026-02-0915:471 reply

      Why is thing being downvoted? That’s why your text is greyed right?

      • By mekdoonggi 2026-02-0916:101 reply

        Yeah that's why comments go grey. People just disagree, which is their right.

        • By MisterTea 2026-02-0917:08

          Down voting simply because you disagree is a thoughtless "fuck you" to everyone trying to have a conversation.

          This forum encourages "thoughtful conversation" so if you disagree you should discuss why you disagree. Down voting is there to empower the community to squelch posts that are thoughtless clutter, off topic, offensive, or anything else that is disruptive to conversation.

    • By stefantalpalaru 2026-02-1013:12

      [dead]

  • By gbnwl 2026-02-0915:081 reply

    Wonder if it was more or less than the crowd that showed up for last week’s NeverNude protest. I remember them numbering in the dozens too.

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