“Health conscious” !== vegan, vegetarian

You did such a good job of listing out reasons why niche demographics would skip a meat-free burger, without listing the actual core demographic who consumes them: Vegans and vegetarians, i.e. people who enjoy eating burgers but don’t eat meat.

When I saw this comment before loading the article, I thought “this is probably the New Yorker”. I think they produce the best visuals across all the online publications.

> They were rare, and special, and you'd have a few photos per YEAR to look back on.

Um yeah I don't know. I fully resonate with the _emotional_ appeal here, but realistically I remember going round to people's houses to be shown analog photo albums that nobody was that bothered about seeing, because they didn't really care -- they weren't their photos.

The special photos (a few a year) still exists in digital form.